Lovejoy Wharf

Lovejoy Wharf located in Boston's North End was in need of a quick rebrand.  Point One Percent tapped the perfect tone, which was then applied to all consumer and internal touchpoints,including the website, a traditional and digital ad campaign, OOH signage and all printed pieces.

Role
Senior Designer

Role– Art Director

Client
Related

Client – Related

Category
Brand Identity

Category – Print

Lovejoy_Logo
Lovejoy_South
Lovejoy-Website
Lovejoy_Brochure
Lovejoy_Brochure_Map
Lovejoy-Brochure-2
Lovejoy-Brochure-4-
Lovejoy-Brochure-5-
Lovejoy-Brochure-6-
lovejoy-brochure-4
lovejoy-brochure-3

Credits

Studio: Point One Percent
Creative Director: Katie Jansen
Photographers: Bonnie Tsang & Greg Premru

Tom Hayes  |  Design & Direction – NYC
© 2018 All rights reserved

Tom Hayes  |  Design & Direction – NYC
© 2018 All rights reserved

Tom Hayes  |  Design & Direction – NYC
© 2018 All rights reserved

Tom Hayes  |  Design & Direction – NYC
© 2018 All rights reserved

Tom Hayes  |  Design & Direction – NYC
© 2018 All rights reserved